We have what it takes to drive impactful tactical social media campaigns and deliver exceptional results for the FERMA Forum.
Project Summary
For FERMA Forum 2024, we implemented a comprehensive social media marketing campaign designed to maximise event registrations and enhance engagement among European Risk Managers. Our strategy leveraged paid social media tactics, including precise audience segmentation and targeting through LinkedIn’s advertising platform. We developed a series of multilingual, insight-driven content pieces tailored to resonate with our target demographics, all aligned with the event’s "Join the Risk Revolution" theme. This resulted in the event gaining over 2,500 participants (Risk Managers & Risk Professionals) a 40% increase compared to the previous years Forum.
“brandformula was invited to collaborate with FERMA to drive registrations for the 2024 Forum. Working closely with their team, we developed a targeted social media campaign that aligned with the ‘Join the Risk Revolution’ theme, ensuring our content resonated with the audience and supported FERMA’s goal of engaging European Risk Managers and Professionals.”
Elliot Krieger
Head of Digital
Talk to us about your next project.
Contact us now
