Based on the latest Twitter stats, video views on Twitter increased 62% from 2019 to 2020.There was also a 72% year-on-year increase in watch time. Video has definitely found its place on Twitter. (source)How can you make the most of this as an increasingly popular marketing tool?We’re focusing on the various different styles of video available, and how effective each can be in making your story stand out.From storytelling to drones and everything in between, the opportunities to bring your brand to life through the use of filming are vast.Watch our ‘Exploring video styles’ video below for our insight into the range of approaches available:

In case you missed it, here's our Account Director, Sarah Bean, talking through how and why B2B brands should be thinking about creating video content:

View our filming & animation portfolio here and call 020 7265 7880 or email filming@brandformula.co.uk to chat about how you would like to incorporate video into your marketing.