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Fun at the Seaside…

admin — Mon, 10 Jun 2013 09:19:09 +0000

Airmic 2013 begins. Well as another week begins with everyone hoping for more sunshine, the team from brandformula have been hard at work since yesterday morning for clients attending the Conference in Brighton. A huge amount of effort has gone into the preparation for the event by all clients as they continue to push forward [...]

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AIRMIC… 10 bars & restaurants in Brighton

admin — Wed, 05 Jun 2013 14:05:23 +0000

With AIRMIC a matter of days away we thought we’d give you a quick heads-up on where to drink, eat and cavort in Brighton… should you find yourself with a bit of time to kill. Our Creative Director and Brighton resident, Nick Patchitt gives 10 tips – all are between 1 and 10 minute walks [...]

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Living up to expectations….

admin — Mon, 13 May 2013 11:05:21 +0000

Well, the wait is almost over. A large part of the general insurance market will this week, make its way to ExCeL for the BIBA Conference – but what will be on their minds, what will be the key things that the delegates will want to address? Speaking with our clients they are of course [...]

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And the winner is…

admin — Tue, 07 May 2013 16:05:47 +0000

Many of you will know that for a few years now that our sister company Lamb CMC have created the theming for Post Magazine’s annual British Insurance Awards. Seeing this year’s shortlist being published http://www.insuranceawards.com/static/home always gives us here a timely reminder of what a great event this is and how the reputation of winning [...]

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BIBA 2013 – time to measure…

admin — Fri, 26 Apr 2013 14:52:44 +0000

With the annual pilgrimage to the BIBA Conference only a few weeks away, the final touches are being put to plans – are the hotels booked, do we have enough guests attending our drinks, is that stand OK? But rarely does it seem that the same level of detail and attention is given to actually [...]

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The FERMA Challenge!

admin — Fri, 19 Apr 2013 16:48:31 +0000

Well, with the Forum only a few months away the questions being asked by many of our clients have turned to the reality of their attendance at Maastricht and how to make the event a success. As the leading Risk Management event in Europe, the budgets are always under scrutiny with brokers, service suppliers and [...]

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The power of colour… scientifically defined!

admin — Fri, 12 Apr 2013 11:30:48 +0000

Do you get Monday morning BLUES? See RED with yet another eye-watering train fare increase? Still, as long as you are in the PINK with your health, that’s the main thing… Colour pervades our everyday lives and defines our moods more than we probably realise. And now, we can see how colours represent a whole [...]

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Key Client Management

admin — Mon, 08 Apr 2013 15:24:19 +0000

The Insurance Sector has made significant strides on Customer Management in the last decade, but is still behind other sectors, specifically in customer management skills, customer development planning, and the use of customer data. Insurers and brokers working in corporate/major risks will acknowledge that they have some way to go to meet the expectations of [...]

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Social media is now more popular than TV

admin — Wed, 27 Mar 2013 17:24:31 +0000

Recent research by GlobalWebIndex.net has shown that time spent across digital media channels now totals more than that spent consuming traditional media; print, TV and radio. This is not the case everywhere but it makes for some interesting reading. Click here to read the full post. Author: Craig Freeman, Director of Digital Services Follow Craig [...]

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Am I responsive?

admin — Mon, 25 Mar 2013 10:31:50 +0000

Mobile devices have had a huge effect on the world of website design. Responsive web design is something of a buzz phrase at the moment but it shouldn’t be underestimated. Research suggests that mobile internet usage will overtake desktop internet usage by 2014! In short, responsive web design is a method of ensuring your website [...]

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